The sands of the UAE fell to unveil Titan Marhaba, the latest collection from the renowned watchmaker inspired by the culture, architecture, and people of the Middle East.
Designed to reflect the fusion of faith and fashion, tradition, and modernity, the official launch of this hotly anticipated collection took place this morning at Al Fanar, the highly acclaimed Emirati restaurant, which formed a perfect backdrop for this special occasion.
Glass cases adorned with the colours of UAE flag and filled with the sands of the Emirates were placed around the restaurant. As the lights dimmed and the soothing sounds of the Oud filled the air, the sand was released in unison to reveal Titan Marhaba, stunning timepieces for women and men designed specifically with the local watch aficionado in mind.
Inspired by modern architecture, Arabic calligraphy and traditional motifs, the discerning consumer is certain to appreciate themany subtle cultural cues embedded into each watch.
The metal etched mashrabiya pattern, lacquered sunray dial and premium crystals of the signature women’s watch, for example, are features certain to be appreciated; not to mention the versatile green hue making it so wearable. From the Arabic numerals to the stone settings, it is the intricate details and deep-hued colours of the women’s timepieces in this collection that personify the elegance of today’s Arab woman.
The green dial of the signature men’s watch is also inspired by the Mashrabiya or carved latticework, a popular feature of traditional Arabic and Islamic architecture. In fact, the dial on all the men’s watches take inspiration from modern architecture, with a crescent-tipped central hand, and a mix of Arabic numerals and bold faceted indices for the hour markings, giving each watch a classic yet modern look.