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Reading: INTRODUCING THE NEW SWEET FEROCIOUS BY ROBERTO CAVALLI
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Muse Arabia > Blog > Beauty > INTRODUCING THE NEW SWEET FEROCIOUS BY ROBERTO CAVALLI
Beauty

INTRODUCING THE NEW SWEET FEROCIOUS BY ROBERTO CAVALLI

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Last updated: November 11, 2024 7:01 pm
By Admin 7 months ago
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2 Min Read
Roberto Cavalli
Roberto Cavalli
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Roberto Cavalli introduces the latest addition to its fragrance universe, Sweet Ferocious. This powerful Eau de Parfum exudes allure, embodying a celebration of feline fierceness and the bold spirit of an unapologetic Middle Eastern Roberto Cavalli woman. Sweet Ferocious Eau de Parfum embodies Roberto Cavalli’s magnetic vision of capturing a woman’s true strength and unleash her captivating charm.

The Sweet Ferocious woman entices others to embrace their bold spirit with the self-confidence of a tiger. With its intriguing allure and sophistication, Sweet Ferocious captivates, leaving a memorable impression on those bold enough to approach.

In collaboration with Principal Perfumer Ilias Ermenidis of Firmenich, the fragrance opens with a luxurious blend of saffron—a coveted Middle Eastern spice—combined with fresh Pomelo and Orange peel to create a distinctive and alluring charm. At the heart, creamy notes of Vanilla and Tonka blend with rich Amber and Oud—a cherished note in regional perfumery—evoking the warmth and depth of the Middle East.

Anchored by Cypriol, Guaiac wood, and Sandalwood, Sweet Ferocious unfolds into a fragrance experience that exudes sophistication and confidence.

Inspired by Roberto Cavalli’s signature black-and-gold aesthetic and feline print fashion, the Sweet Ferocious bottle is adorned with a fierce tiger-print motif and topped with the brand’s new iconic mirror snake cap that boasts a smooth satin finish for a final touch of elegance.

The outer packaging is equally luxurious, showcasing a debossed frame with the emblematic mirror snake logo—perfectly encapsulating the fragrance’s alluring and sophisticated nature. The Sweet Ferocious campaign was shot by distinguished contemporary fashion photographer, Liv Liberg, featuring notable model Noor Chaltin.

The campaign accentuates the alluring nature of Sweet Ferocious, capturing Chaltin with an untamed cat-eye stare, a captivating gaze, embodies the fierce allure, unapologetic self-assurance and bold spirit that dares viewers to approach.

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