Calvin Klein today introduces a new campaign featuring Thai actor and artist BRIGHT in Fall 2024 denim. Directed by AJ Duan and shot by Park Jong Ha, Bright is captured in studio portraits set against saturated blue and green backdrops. Dressed in the latest jeans, logo tees and denim outerwear, his effortless confidence and laidback style are on full display.
Rooted in Calvin Klein’s signature denim, BRIGHT channels polished, casual style to welcome the changing season. Fall’s key denim silhouette, the 90s Straight Jean, provides the perfect outfit base for a casually cool look: in the campaign, BRIGHT styles it with the Monologo Tee; the new Modern Cotton Air Trunks; the 90s Trucker Jacket and Relaxed Archive Logo Tee; and with the Long Sleeve Classic Shirt and Zip Up Stand Collar Cardigan
styled over the Modern Cotton Trunk. For a workwear-inspired fit, BRIGHT pairs the 90s Loose Jeans with the slick Windbreaker Jacket under the soft Sherpa Denim Jacket. He wears the classic Standard Straight Jeans with the Slim Denim Shirt in a contrasting wash, under the Twill Nylon Bomber Jacket for an unexpected take on tonal dressing.
