Acqua di Parma launched its online business in the United Arab Emirates in January 2021, reinforcing its presence in an area of great strategic importance.
This Italian house is dedicating a new, captivating purchase experience to the sophisticated public in the Arab Emirates.
The e-commerce platform offers complete dynamic use, where users will immediately perceive the values that have always distinguished Acqua di Parma:
discreet, sophisticated luxury, Italian style, and exclusive craftsmanship.
The textual and visual content of the site, usable across multiple devices, recounts the mastering simplicity of the house, and has the capacity to let the beauty of its creations shine through in a search for excellence.
The same is true of the perfect imperfection of its products, the expression of craftsmanship passed down for generations.
The content management exalts the olfactory world of Acqua di Parma, respecting its basic characteristics such as light and the unmistakable yellow, the expression of sunny Italian sophistication ,
a way of being in which elegance, finesse, and cheerfulness coexist.