To explore the length and breadth of Paris, the Looong is a stylish companion, nestling under the arm of those in the know. Its soft, saddle- like silhouette, a nod to equestrian leather goods, is perfectly attuned to city life, and totally at home on the front row of a Parisian café.
Sober, sculpted, stylish
The elegantly elongated silhouette of the Looong, slightly triangular with subtly rounded corners, is structured by its two pinched gussets. Its horizontal format, not unlike a clutch, is distinguished by two slender, adjustable straps, accessorized with signature buckles, which give it a resolutely contemporary air.
Crafted from supple cowhide leather, soft as a second skin, the Looong sits snugly against the body. It is interpreted in five shades, from the timeless to the on-trend: deep black, mocha brown and tonka red, as well as spring’s key pastel hues of sky blue and pistachio green.
Cool by design
With its east-west format, the Looong has a perfect sense of fashion direction. Compact on the outside and uncompromisingly practical on the inside, this hybrid style – halfway between a day bag and an evening accessory – offers just the right amount of space for essentials. Its straps can be altered for shoulder or hand carry, giving it a falsely casual air and an on-trend Nineties vibe designed to appeal to a cohort of connected city girls who take their style with a dash of cool.
“With its ultra-desirable format, the Looong ticks every box required of a new It-bag. Worn snug against the body, it is an extension of personal style, ideal for women who want a bag with both character and charisma.” – Sophie Delafontaine, Longchamp Creative Director.
