Leonie Hanne is a symbol of modern luxury and zeitgeist – she shapes and influences the fashion world with her wide reach on social media. With her powerful aura, delicate femininity, and passion for fashion, she embodies the DNA of AIGNER as the face of the new campaign. Fashion photographer Andreas Ortner staged the influencer with 4.7 million followers on Instagram confidently, elegantly, and sensually in the current place-to-be of high society – the luxury hotel Rosewood in Munich ‘s old town.
Leonie Hann .. Face Of The #AIGNERFW24
The Fall/Winter 2024 collection “The Cut “stands for traditional craftsmanship with a modern twist – classic cuts with nostalgic elements meet new trend shapes. This combination of tradition and the present is also embodied by the backdrop of the shoot: a time-honored building full of history pulsates and is a place of current events.