From Global Ambassador to an Oscars debut—Jihoon Kim just proved that dreams (and high fashion) are accessible.
Walking the red carpet of the 98th Academy Awards, Jihoon radiated Modern Luxe in a one-of-a-kind H&M masterpiece. This wasn’t just a gown; it was a celebration of a long-standing journey. Designed by H&M’s in-house Studio team, the sculpted blush pink creation balanced architectural precision with pure drama.

