When the Reverso was born in 1931, the feminine appeal of its elegant Art Deco lines became immediately apparent and new versions of the design were soon created, especially for women. Over the decades since then, Jaeger-LeCoultre has continued to explore the Reverso’s feminine side, uniting the codes of fine watchmaking with the decorative crafts.
As a canvas for artistic expression, the double-sided case of the Reverso is unique in watchmaking, providing an opportunity for the artisans of Jaeger-LeCoultre’s Atelier des Métiers Rares® (Rare Handcrafts™ workshop) to unleash their skills in the decorative arts.
For the Reverso One Cordonnet Jewellery, La Grande Maison unites the talents of its gem-setters with its mastery of watchmaking complications, bringing a new and exuberantly feminine expression of glamour to the Reverso collection.
