Giorgio Armani : A Beautiful Design Crafted to Last
Sì The iconic Giorgio Armani feminine fragrance now opens the door to a new chapter, presenting SÌ EAU DE PARFUM INTENSE; a new bottle, a new intense scent, and a new campaign.
The new scent SÌ EAU DE PARFUM INTENSE gives Sì a warmer facet, blending blackcurrant nectar with a velvety floral heart and a sensual vanilla bouquet.
SÌ EAU DE PARFUM INTENSE opens with juicy and pulpy blackcurrant nectar, creating a natural facet to the fragrance, complementing its fruity effect and providing unique freshness.
Giorgio Armani bringing this reimagined vision of Sì to life in the new SÌ EAU DE PARFUM INTENSE campaign. Led by Cate Blanchett, the Academy Awardwinning actress and global Armani beauty ambassador, the film charts a series of powerful women declaring Sì. Amongst them are the rising American actress Sadie Sink; the Italian actress Matilde Gioli; and the Spanish model Eugenia Silva, all of whom embody the possibilities that come with saying Sì.
