This Valentine’s Day, Pandora invites the world to celebrate love in all its forms: bold, tender and transformative, with a new campaign and a new range of jewellery pieces that captures the magic of meaningful gestures, heartfelt surprises and unforgettable moments.
At the heart of this curation are new key and padlock motifs across Pandora Moments and Pandora Timeless. These symbolic designs reflect the many ways love opens hearts and minds, crafted in a variety of styles, metal finishes and colours that showcase Pandora’s signature artistry and attention to detail.
“This collection is a reminder that we each hold our own key, with a path, a future and a love that’s meant just for us,” say Pandora Creative Directors Francesco Terzo and Filippo Ficarelli. “It’s about celebrating what makes us different and finding connection in the beauty of that uniqueness.”
Romantic heart-shaped designs also take the centre stage, from sparkling three-stone Pandora Timeless necklaces to smaller charms in the new Pandora Minis range. Personalisation is at the core of this edit, with engravable pieces that can be customised with words, drawings or photos, turning every gift into a deeply personal keepsake.
With classic symbols and customisable styles, Pandora helps every gesture become more than a gift, a lasting expression of love.
