Courrèges , the iconic fashion house founded in 1961 by André and Coqueline Courrèges, has officially launched its fragrances in the region. Renowned for revolutionizing couture and design, the brand now brings its legendary scents to the Middle East.
Synonymous with structured lines, white sanctity, and vibrant colors, the brand’s essence is captured in four words: movement, purity, color, and light. This relaunch marks a new chapter for the brand, emphasizing innovation and modernity while staying true to its original ideals
The ‘Colorama’ collection, echoes Courrèges’ ready-to-wear collections, with fragrances dressed in the tones of the season, staging each perfume as the definitive accessory that completes a silhouette. Available in seven genderless fragrances, ‘Colorama’ bridges the gap between the brand’s origins and its contemporary expressions. From fresh to sensual, woody to areal, it perpetuates the myriad personalities of André, couturier-perfumer.
The Courrèges collections are now available at Bloomingdale’s Dubaï Mall, Harvey Nichols Dubaï Mall of Emirates, Bloomingdale’s Reem Mall in Abu Dhabi, online on Ounass and on Bloomingdales.