Bella Hadid, a modern-day, generation-defining beauty icon, is revealed as the face of Charlotte Tilbury’s latest Airbrush Flawless innovation, Airbrush Flawless Lip Blur!
Charlotte’s award-winning, best-selling Airbrush Flawless icons were born backstage out of a customer need – working as a makeup artist at fashion shows and on studio sets Charlotte was mixing concealers and powders to create that SMOOTHING, SOFT-FOCUS, AIRBRUSH EFFECT.. The NEW! Airbrush Flawless Lip Blur, created with Powder Blur technology gives the illusion of a matte powder pout without drying, creasing, settling into fine lines, or feathering.
And now, for the launch of Charlotte’s NEW! Airbrush Flawless Lip Blur, Bella Hadid is the perfect beauty muse and campaign star to embody the supermodel glamour of the 90s era – she is this generation’s supermodel icon! From the black and white studio set-up, to the camcorder filter, the campaign truly brings to life the sexy, monochromatic mood of that decade. Bella’s iconic latex catsuit was perfectly complemented by Charlotte’s Airbrush Flawless Lip Blur for a stunning beauty look.
Bella truly understands the power of makeup to create confidence, together Bella and Charlotte are celebrating the power of beauty to unlock confidence in everyone, everywhere. By creating innovative and inspiring beauty magic they will empower a beauty community around the world to FEEL and LOOK like the most beautiful version of themselves.
Charlotte Tilbury on Bella Hadid:
“Darlings!! I am so thrilled to reveal my friend and gorgeous beauty muse Bella Hadid will star in my new! Airbrush lip blur campaign.
I’ll always remember when she told me how obsessed she is with my airbrush icons and I was so proud when she told me she takes it on every shoot, gives them to every make-up artist and are part of her everyday makeup routine because she can always trust them to give her the most incredible confidence boosting results.
That’s why she is the perfect partner for this campaign. We both share a passion and understanding of the power of great makeup to transform how someone feels so they can be their most confident selves and go on to conquer their worlds.
On set, I saw this transformation first hand. It was incredible to see how Bella used the different airbrush flawless lip shades, from the gorgeous universally flattering Pillow Talk pink to the powerful ruby blur – dialling it up and down, wearing it blurred and bold – to create the most euphoric and joyous energy which everyone around us could feel.
Now we can’t wait to share this magic and flawless feeling with the world!!!!
– Charlotte Tilbury MBE
Bella Hadid on Charlotte Tilbury:
“It’s a dream come true to be on this beauty journey with Charlotte, launching our first official campaign together. She is such a creative force in the beauty community with her magnetic energy and unparalleled innovations. I cannot wait for everyone to see the magic we’ve created.”
“As a huge fan of Charlotte’s myself, it’s been a real ‘pinch me’ moment to be able to work with her on this campaign for her latest innovation – Airbrush Flawless Lip Blur.”
“As someone who is always on the go, I look for products that can keep up with my busy schedule. The Airbrush flawless lip blur shades last me all day and all night and give me that extra boost I sometimes need to keep feeling my best.”
“I also like to switch up my look depending on how I’m feeling and love how adaptable these products are. With every colour I put on, I can be a different version of myself. I love the Lip Blur’s versatility, and how you can wear it blurred or wear it bold depending on how you’re feeling and the occasion.”
“I’m so excited and grateful to be on this magical journey with Charlotte, I feel so lucky to be part of this – sharing ideas and creating makeup magic together. We really had the most incredible time on set and I can’t wait for the world to see what we’ve been working on.”“There’s so much more fun to come, we’re just getting started!”
