Level Shoes recognize the importance of representing the region’s ever-growing diverse community of creatives. Heightened in the spirit of Ramadan, this sense of inclusivity is mirrored in the inspirational Level Shoes teams with diverse backgrounds from the region itself as well as global talents who co-lead behind regional activations.
To further conceptualize the idea of diversity, the Ramadan campaign shoot was captured in both overnight takes in the city and daytime shoots in more traditional scenes. Concrete and skyscrapers, mixed with carpentry, stonework, and rich, decadent textiles — a meeting of these worlds, old and new, create the perfect backdrop for the diverse set of talent to celebrate in.
It wouldn’t be a Level Shoes campaign without a beautiful selection of shoes, bags, and accessories. Each product was chosen to represent the most-wanted styles and brands for this period and demonstrate the unprecedented product curation within the Level Shoes assortment. Brands featured include Mach & Mach, Private Collection, By Far, and exclusive Ramadan styles from Edhen Milano, Pīferi, Bottega Veneta, Jimmy Choo, Christian Louboutin, and more.
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