Since the initial launch in 2022, Emma Watson has embodied Prada Paradoxe. True to her multi-dimensional self, Watson radiates a self-acceptance that allows her to embrace her individuality while finding freedom and exhilaration in the ongoing journey of self-discovery.
The Prada Paradoxe fragrances are expressions of the unexpected, paying homage to the creative and innovative spirit of Prada. Introducing Prada Paradoxe Radical Essence, a new floral woody signature that reinvents and subverts the gourmand tradition, opening new perspectives on the modern olfactory family with an avant-garde twist.
Watson now brings new depth to the Paradoxe story with a video capsule that is both intimate in its exploration and all-embracing in its expression. Embracing the highest, fullest and widest expanse of her emotions, Watson is both vulnerable and powerful, as, with each fleeting moment, she embodies all sides of her personality without hesitation, restriction or inhibition. Finding lightness and liberation in raw self-expression, she celebrates the inherent strength that comes with letting her contrasting emotions run free, appearing undeniably authentic – never the same, but unequivocally herself.
