Calvin Klein unveils its Spring 2025 campaign starring actor Lily Collins in her debut for the brand.
In the campaign directed and shot by Charlotte Wales, Lily Collins embodies pure sophistication and effortless elegance in sharp tailoring for the season. A series of dynamic social videos featuring Lily celebrates the intersection of style and entertainment, highlighting the fun and thrill of finding the perfect outfit. Dressed in the latest apparel, Lily’s confidence shines through as she embraces a world where fashion and pop culture collide, exuding a sense of easy, laidback cool.
For Spring 2025, Calvin Klein women’s apparel channels minimalism in color designed for day-to-night dressing, making a bold statement with refined styling and sensual attitude. New outerwear prioritizes form and shape, with the Tech Textured Vest and Blazer evoking uptown chic. Classic apparel is upgraded with subtle sensuality in the Viscose Ribbed Maxi Dress, Crepe Printed Slip Dress, Matte Satin Midi Skirt and Jacquard Stripe Popover Shirt. Timeless denim also comes into play with new styles from Calvin Klein Studio, including the 90s Trucker Jacket and 90s Straight Jean made with premium Cone Denim. Across styles, elevated fabrics such as fluid silk and satin juxtapose structured wool and leather, revitalizing these wardrobe staples with a polished edge.
The campaign launches globally on March 4, 2025, with content featuring Lily rolling out on @calvinklein social channels throughout the week. Content will also appear on digital media platforms and high-impact out-of-home placements around the world.
Lily Collins is effortlessly sophisticated in sharp tailoring, where fluid silk and satin juxtapose structured wool and lamb leather. From chic outerwear, sensual dresses, and timeless denim, this season’s apparel channels minimalism in color designed for day-to-night, revitalizing classic wardrobe staples with a polished edge.
Dresses
Tailored in an A-line silhouette, the Refined Stretch Mini Dress is wrinkle-resistant and crafted with 4-way stretch for easy flow and comfort. Wear it with the Relaxed Plaid Wool Blazer for an elegant evening look. The Viscose Ribbed Maxi Dress is textured and sensual, crafted from soft ribbed viscose with a fluid, body-skimming fit. A standout for the season, the Crepe Printed Slip Dress is cut in a maxi fit with a flattering, soft drape. A polished, understated print exudes refinement.
Tops and Sweaters
The Jacquard Stripe Popover Shirt is roomy and flowing, with a high-low hem for a flattering, casual drape. Sheer stripe detailing makes it perfect for wearing over sensual lingerie for a simple and sexy night in. The Mouliné Cotton Cardigan is crafted from soft and breathable mouliné yarn for cozy, stylish comfort. Style it with the 90s Straight Jean for an easy, relaxed look. For a touch of sensual sophistication, the Light Stretch Layers Sleeveless Top is sheer and elegant, bringing a hint of skin to any elevated look.
Bottoms
From Calvin Klein Studio, the 90s Straight Jean is the quintessential base for any outfit, featuring a relaxed straight-leg fit that brings fresh Calvin Klein attitude to an iconic style. Pair it with the Cropped Baby Polo Shirt and the matching 90s Trucker Jacket atop for a classic denim-on-denim look with edge. The Tech Textured Shorts are designed with lightweight tailoring for a laid-back and effortless feel. Style it with the matching Tech Textured Vest or Blazer for a refined look with easy appeal. A refined, minimal staple, the Lamb Leather Midi Skirt from Calvin Klein Studio is crafted with 100% leather in a stylish midi length. Style it with the Sheer Marquisette Lace Unlined Demi Bra and Button Down Shirt for a feminine, undone look. The Matte Satin Midi Skirt is smooth, sleek, and sensual, bringing a sensual edge to any look.
