CHARLOTTE TILBURY BEAUTY UNVEILS A DAZZLING NEW CAMPAIGN STARRING BEAUTY MUSES, KATE MOSS, JOURDAN DUNN, AND BELLA TILBURY!
FILM NOIR…OR FILM SEDUCTION? CHARLOTTE TILBURY BOLD CAMPAIGN for NEW! EXAGGER-EYES VOLUME MASCARA embodies the RAW, IRRESISTIBLE ALLURE of the FEMME FATALE!
Inspired by the SULTRY, SHADOWY WORLD OF FILM NOIR, the DRAMATIC campaign features Charlotte Tilbury MBE and a STAR LINE-UP of her BEAUTY MUSES, including Kate Moss, Jourdan Dunn, Bella Tilbury!
Taking on different characters, each as ENTICING as the next, from the ‘PRIVATE EYE’ and ‘SEDUCTRESS’ to the ‘DAMSEL’S NOT STRESSED’, each STAR MESMERISES with EXAGGERATED LASHES and SMOULDERING EYES that COMMAND ATTENTION!
“Bigger! Thicker! Longer! Darlings, it’s what everyone wants for their lashes! My new Exagger-Eyes Volume Mascara has been my backstage secret for months and people could not get enough of it! I was beyond excited to work with these iconic beauty muses to bring the characters in my new campaign to life – they perfectly capture the allure and magnetism of the Hollywood siren! Being on set with my dear friend, Kate Moss, is always so much fun – even after being in the industry together for over 30 years, it still feels so special and magical. She is the ultimate icon! I was thrilled to work once again with the mesmerising Jourdan Dunn, as well as my darling niece, Bella Tilbury. They look absolutely hypnotising wearing my Exagger-Eyes Volume Mascara and embody that irresistible allure of the femme fatale!” –CHARLOTTE TILBURY MBE
“Charlotte and I may have been best friends for over 30 years, but her vision and continued creativity continues to amaze me. The shoot for Exagger-Eyes Volume Mascara was no exception, entering her film noir world blew me away – it was like being on an iconic Hollywood movie set. As soon as I looked in the mirror, the volume, the curl, the lift; the way my eyes looked bigger and brighter, it was all down to the Exagger-Eyes, I was so impressed. When Charlotte told me that the volume and curl lasts for 28 hours, I didn’t believe her, but we went out dancing after the shoot and it did not budge, smudge or flake!” – KATE MOSS
“The Exagger-Eyes Volume Mascara shoot will go down as one of my favourite shoots ever! Embodying the ‘damsel’s not stressed’ femme fatale character to bring Charlotte’s film noir vision to life made me feel like a Hollywood screen siren – I was hoping Charlotte would let me keep that 1950s Cadillac… maybe next time!! I always feel more confident when I’m wearing mascara and NEW! Exagger-Eyes Volume Mascara is the only one I’ve worn since!! I have finally found the one!! I don’t have to compromise on volume to get curl or ditch curl for length – it does it all! My eyes looked bigger and brighter instantly, which is so important on camera – as a model, I always want to captivate my audience and Exagger-Eyes empowers me to do that! Obsessed, Charlotte! Obsessed!” – JOURDAN DUNN
“The Exagger-Eyes shoot was so much fun – it’s not every day you get to play a femme fatale! The sultry eye look really transformed me and helped me get into character and it’s so easy for everyone to recreate. Even if I’m in a rush, mascara is the one product I will not leave the house without because it makes me feel instantly more confident. When Charlotte told me she was innovating a new one, I was initially skeptical as to me, she had already perfected mascara! But when I tried Exagger-Eyes Volume Mascara, I was amazed by the volume, curl and lift it gives – it was like looking at a social media beauty filter in real time! I’m usually a Pillow Talk Push Up Lashes! girl, now I wear that as my everyday mascara and switch to Exagger-Eyes for parties and events to dial up my look. It lasts all night, and everyone asks if I’m wearing false lashes. The results are that good!” – BELLA TILBURY
“Working on the Exagger-Eyes campaign shoot was such an incredible experience, especially creating a look on the one and only Kate Moss! Of course, this look was all about the eyes, and a bold, smokey cat eye is something that has always looked incredible on her – it makes her the ultimate femme fatale!
For the look, we added some smokey, matte definition on the lids with The Sophisticate Luxury Palette, before creating a black wing using the black end of Charlotte’s Exagger-Eyes Liner Duo, starting from the very inner corner of her eyes, drawing along the upper lash line and extending out to create an iconic feline flick. We also lined along the lower lash line, blending it into the wing at the end and then smoking it out using Charlotte’s Eye Smudger Brush for smokey, sultry definition. Then for our star product, Exagger-Eyes Volume Mascara! It instantly brought the eyes to life with exaggerated volume, length and curl!
Creating this look for Kate was so much fun and the campaign images really show how much of a superstar, iconic and beauty she is!”. –SOFIA TILBURY
