The new collection made in collaboration with Shawn Mendes is inspired by TOMMY HILFIGER’s take on pre-90s prep, highlighting relaxed fits and original comfort with an emphasis on inclusivity. These new designs reinterpret iconic TOMMY HILFIGER looks in a contemporary way, creating a collection of classics for today and tomorrow. The partnership embraces Mendes and Hilfiger’s shared vision of sustainability by using recycled and innovative materials.
The campaign unites a cast featuring the singer’s friends and family, as well as advocates for sustainability and next-generation creatives.