Burberry reveals its Year of the Rabbit 2023 campaign building upon the brand’s spirit of adventure, a celebration of taking a leap into the unknown.
The campaign stars actors Qi Xi, Shi Pengyuan and sportswoman Zhao Lina and is captured by video director Zika Liu and photographer Sky.
Inspired by the Year of the Rabbit, the exclusive collection features the Thomas Burberry Monogram playfully reimagined with rabbit ears.